Cinema entertainment in Westerly, Rhode Island, caters to a diverse audience, offering a range of film experiences from mainstream blockbusters to independent and art house productions. This coastal town’s venues provide a social and cultural hub for residents and visitors alike.
Access to cinematic experiences contributes significantly to a community’s quality of life. It provides opportunities for shared experiences, cultural enrichment, and economic activity. Historically, cinemas have served as important social gathering places, offering a shared cultural experience that fosters community bonds. In a town like Westerly, these venues contribute to the local economy by providing employment and attracting visitors.
This article will explore various aspects of cinema-going in Westerly, Rhode Island, including the history of local theaters, current offerings, and the impact of evolving technologies and viewing habits on the future of film exhibition in the area.
1. Location
The location of a movie theater in Westerly, RI significantly impacts its accessibility and appeal to potential patrons. Strategic placement within the town influences convenience, foot traffic, and competition with other entertainment venues. Understanding the interplay of these factors provides valuable insight into the role and success of cinemas in the area.
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Proximity to Residential Areas
Theaters located near residential neighborhoods benefit from a built-in customer base. Easy access for local residents increases the likelihood of frequent visits, particularly for families. For instance, a cinema within walking distance of a densely populated area enjoys a competitive advantage over more remote venues. This proximity also fosters a sense of community connection, with the theater serving as a local entertainment hub.
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Accessibility by Public Transportation
The availability of public transportation options, such as bus routes or train stations, directly affects a theater’s accessibility for individuals without private vehicles. Convenient public transit connections expand the potential audience reach, particularly for younger demographics and those who prefer alternative transportation methods. A theater readily accessible by bus, for example, caters to a wider segment of the population, contributing to greater inclusivity.
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Presence in Commercial Hubs
Positioning within a commercial center, such as a shopping mall or entertainment complex, offers synergistic benefits. The presence of other businesses attracts a diverse crowd, increasing potential moviegoer traffic. Furthermore, combining a movie outing with shopping or dining creates a more comprehensive leisure experience, boosting the appeal of the theater. A cinema located within a mall, for instance, benefits from the shared foot traffic and offers visitors a convenient entertainment option after shopping or dining.
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Competition and Market Saturation
The location of existing theaters and other entertainment options within Westerly influences the competitive landscape. A saturated market with multiple cinemas clustered in one area might lead to increased competition for audiences. Conversely, a strategically located theater in an underserved area might enjoy greater success due to reduced competition. Understanding the existing market dynamics is crucial for determining the viability and potential success of a new cinema.
These location-based factors collectively shape the accessibility, appeal, and overall success of movie theaters in Westerly. Careful consideration of these elements is essential for both existing cinemas and those planning to establish new venues within the town. A strategic location can significantly contribute to a theater’s long-term viability and its integration into the community’s entertainment landscape.
2. Showtimes
Showtime scheduling significantly influences the accessibility and appeal of movie theaters in Westerly, RI. Strategic timing caters to diverse audiences, maximizes attendance, and optimizes operational efficiency. Understanding showtime patterns allows for informed decision-making regarding programming and resource allocation.
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Weekday vs. Weekend Schedules
Weekday showtimes typically cater to a different audience than weekend screenings. Weekday schedules often feature fewer screenings and earlier start times to accommodate working individuals and families. Weekends, conversely, see increased frequency and later showings to accommodate leisure time. For instance, a theater might offer matinee screenings on weekdays targeting retirees and families with young children, while weekend evenings focus on a broader audience with later screenings. This distinction reflects the varying demands of audiences based on daily routines.
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Holiday and Special Event Programming
Holidays and special events present unique opportunities to adjust showtimes and attract larger audiences. Extended hours, special screenings, and themed events capitalize on increased leisure time and specific audience interests. For example, a theater might offer late-night screenings on holidays or host special events for film festivals or premieres. This adaptability maximizes attendance during peak periods and enhances community engagement.
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Competition and Coordination
Showtime scheduling requires consideration of competing entertainment options and coordination within the local market. Staggering showtimes with other theaters and entertainment venues minimizes direct competition and provides audiences with diverse options. Coordination also allows for efficient resource allocation and potentially collaborative marketing efforts. For example, a theater might avoid scheduling a popular film at the same time as a major local event to maximize attendance at both. This collaborative approach benefits both the theater and the broader entertainment ecosystem.
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Target Audience Considerations
Specific demographics influence showtime decisions. Family-oriented films often benefit from earlier screenings, while films targeting younger audiences might be scheduled during school breaks or holidays. Analyzing local demographics and audience preferences allows theaters to optimize showtimes for specific target groups. For example, a theater catering to a large student population might schedule late-night screenings during exam periods or school breaks. This targeted approach maximizes attendance by aligning showtimes with audience availability.
Effective showtime management contributes significantly to the success of movie theaters in Westerly. Strategic scheduling maximizes audience reach, optimizes resource utilization, and strengthens the theater’s position within the local entertainment landscape. By carefully considering these factors, theaters can cater to diverse audience needs and ensure long-term viability.
3. Ticket Prices
Ticket pricing strategies for movie theaters in Westerly, RI, play a crucial role in attracting audiences, generating revenue, and maintaining competitiveness within the local entertainment market. Balancing affordability with profitability requires careful consideration of various factors, including operating costs, market competition, and audience demographics.
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General Admission vs. Special Pricing
Establishing different pricing tiers allows theaters to cater to diverse audiences and maximize revenue potential. General admission caters to the majority of moviegoers, while special pricing strategies, such as discounted matinee rates, senior citizen discounts, and student pricing, attract specific demographics. For example, offering discounted tickets for children encourages family outings, while senior discounts attract older audiences during off-peak hours. These tiered pricing structures optimize attendance across various demographics and revenue streams.
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Competitive Pricing Strategies
Analyzing competitor pricing within the local market informs competitive pricing strategies. Matching or slightly undercutting competitor prices for similar movie experiences attracts price-sensitive customers. Conversely, premium pricing for enhanced experiences, such as luxury seating or premium screens, caters to a different market segment. Understanding local market dynamics enables theaters to position themselves effectively and attract their target audience.
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Dynamic Pricing and Special Promotions
Dynamic pricing models, adjusting prices based on demand, maximize revenue during peak periods and attract audiences during off-peak times. Implementing special promotions, such as discounts for specific days or showtimes, further stimulates attendance and generates excitement. For instance, discounted Tuesday screenings or “early bird” specials encourage moviegoing during traditionally slower periods. These flexible pricing strategies optimize revenue generation and audience engagement.
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Subscription Models and Loyalty Programs
Subscription services and loyalty programs offer recurring revenue streams and cultivate customer loyalty. Providing discounted tickets or exclusive benefits to subscribers incentivizes repeat business and fosters a sense of community among regular patrons. These programs strengthen customer relationships and contribute to long-term profitability. For example, a monthly subscription service offering unlimited movies for a fixed fee encourages frequent visits, fostering a loyal customer base.
Effectively managing ticket prices contributes significantly to the financial sustainability and market competitiveness of movie theaters in Westerly. Balancing affordability with profitability, while catering to diverse audience segments, ensures long-term viability and strengthens the theater’s role within the community’s entertainment landscape.
4. Accessibility
Accessibility in Westerly, RI movie theaters encompasses far more than just physical accommodations. While wheelchair ramps, accessible restrooms, and designated seating areas are essential components, true accessibility considers the needs of all potential patrons, including those with auditory, visual, or cognitive impairments. This multifaceted approach ensures inclusivity and allows individuals of all abilities to enjoy the cinematic experience. For example, providing closed captions or audio descriptions caters to individuals with hearing or visual impairments, respectively. Sensory-friendly screenings, with adjusted lighting and sound levels, accommodate individuals with autism or sensory sensitivities. These accommodations demonstrate a commitment to inclusivity beyond basic physical access.
The impact of accessibility features extends beyond individual moviegoers. Accessible theaters foster a more inclusive community environment, welcoming individuals of all abilities to participate in shared cultural experiences. This inclusivity strengthens community bonds and reflects a commitment to social equity. Furthermore, accessible venues expand the potential customer base for theaters, benefiting businesses and contributing to a more vibrant local economy. For instance, a theater known for its excellent accessibility features attracts a wider audience, increasing revenue and contributing to local economic growth. This symbiotic relationship between accessibility and economic viability underscores the importance of inclusive design.
Ensuring comprehensive accessibility requires ongoing evaluation and adaptation. Staying current with assistive technologies and incorporating feedback from patrons with disabilities allows theaters to continually improve their accessibility features and cater to the evolving needs of the community. Addressing accessibility challenges proactively not only benefits individuals with disabilities but also enhances the overall moviegoing experience for everyone. This commitment to continuous improvement strengthens the theater’s reputation and reinforces its role as a vital community asset.
5. Concessions
Concession stands represent a significant component of the movie theater experience in Westerly, RI, and beyond. Their role extends beyond simply providing refreshments; they contribute substantially to the financial viability of these venues and shape the overall customer experience. The availability and quality of concessions directly influence customer satisfaction and spending habits, impacting a theater’s profitability. For example, offering a diverse menu with both traditional movie snacks and healthier options caters to a wider range of preferences, potentially increasing sales. Similarly, efficient service and well-maintained concession areas contribute positively to the overall customer experience, encouraging repeat business.
The strategic management of concessions requires careful consideration of several factors. Pricing strategies must balance profitability with customer expectations. Overly high prices can deter purchases, while excessively low prices may impact profit margins. Product selection should reflect local tastes and preferences, potentially incorporating regional specialties or seasonal items. The efficiency of service delivery also plays a vital role. Long wait times or disorganized service can negatively impact the customer experience, potentially leading to lost sales and decreased satisfaction. For instance, implementing a streamlined ordering system with multiple service points can reduce wait times during peak periods, improving customer flow and maximizing sales potential. Regularly evaluating customer feedback through surveys or comment cards provides valuable insights for optimizing concession offerings and service delivery.
In conclusion, concessions represent a crucial element of the movie theater business model in Westerly. Effective management of this revenue stream requires a nuanced understanding of customer preferences, competitive pricing strategies, and efficient service delivery. Optimizing the concession experience enhances customer satisfaction, contributes significantly to a theater’s financial success, and strengthens its position within the local entertainment market. Challenges such as fluctuating ingredient costs and evolving consumer preferences require ongoing adaptation and innovation to maintain profitability and customer loyalty. The ability to adapt to these trends plays a significant role in the long-term success of movie theaters in the competitive entertainment landscape.
6. Technology (e.g., sound, screen)
Technological advancements in sound and screen technology significantly impact the cinematic experience offered by Westerly, RI movie theaters. These enhancements influence audience engagement, differentiate competing venues, and contribute to the overall success of local cinemas. Modern sound systems, such as Dolby Atmos or IMAX audio, create immersive soundscapes that enhance the emotional impact of films. High-resolution screens, including 4K projection and larger screen formats, provide sharper visuals and more vibrant colors, further immersing viewers in the cinematic world. The presence of these technologies can be a deciding factor for moviegoers choosing between different theaters, particularly for blockbuster films or action-packed releases where immersive audio and visuals significantly enhance the experience. For instance, a theater equipped with cutting-edge sound and screen technology may attract a larger audience for a major film release compared to a theater with older technology. This competitive advantage highlights the importance of investing in technological upgrades to attract and retain audiences.
The integration of new technologies necessitates ongoing investment and adaptation by theater owners. Maintaining state-of-the-art equipment requires significant financial resources, and staying current with rapidly evolving technological trends presents an ongoing challenge. However, these investments often translate into increased ticket sales, premium pricing opportunities, and a stronger competitive position within the local market. Theaters offering a superior technological experience can command higher ticket prices, attracting audiences willing to pay for enhanced quality. Furthermore, technological advancements can expand programming options. For example, 3D projection systems open up opportunities to screen 3D films, catering to a specific audience segment and diversifying revenue streams. These examples demonstrate the practical significance of integrating and maintaining advanced technologies in the context of movie theater operations.
In summary, sound and screen technologies play a vital role in shaping the modern cinematic experience in Westerly, RI. These advancements directly influence audience engagement, drive competition among local theaters, and impact the financial viability of these businesses. While investing in and maintaining cutting-edge technologies presents ongoing challenges, the potential rewards in terms of increased audience engagement, revenue generation, and market competitiveness underscore the crucial role of technology in the evolving landscape of cinema exhibition. The ability of Westerly’s theaters to adapt and embrace these technological advancements will likely play a significant role in their continued success.
7. Film Selection (Genre Variety)
The range and diversity of films offered by a movie theater in Westerly, RI, directly influence its appeal to different audience segments and its overall success within the local entertainment market. A diverse film selection caters to a broader range of tastes and preferences, maximizing potential attendance and revenue. Offering a mix of mainstream blockbusters, independent films, documentaries, foreign language films, and classic revivals attracts a wider demographic than focusing solely on one genre. For example, a theater programming both superhero films and independent dramas caters to both mainstream audiences and those seeking more artistic or thought-provoking cinema. This strategic approach expands the potential customer base and positions the theater as a versatile entertainment destination. Conversely, a limited film selection might only appeal to a niche audience, potentially impacting attendance and long-term viability.
Strategic film programming considers local demographics, audience preferences, and current film trends. Analyzing local demographics helps identify potential target audiences and their preferred genres. Conducting audience surveys or analyzing ticket sales data provides insights into popular film choices, informing future programming decisions. Staying current with industry trends and anticipating upcoming releases ensures the theater remains competitive and offers relevant content. For instance, a theater located in a community with a large family population might prioritize family-friendly films and animated features. A theater in an area with a strong arts community might dedicate screens to independent, foreign, or documentary films. These tailored programming strategies reflect an understanding of local market dynamics and maximize audience engagement.
In conclusion, a thoughtfully curated and diverse film selection is crucial for the success of a movie theater in Westerly, RI. Catering to a broad range of tastes through strategic programming decisions maximizes audience reach, strengthens market competitiveness, and contributes to the theater’s long-term financial viability. Challenges such as balancing popular demand with the desire to showcase diverse cinematic offerings require ongoing assessment and adaptation to changing market trends and audience preferences. The ability to effectively address these challenges and cater to the evolving entertainment needs of the community distinguishes successful theaters within the competitive landscape.
8. Parking Availability
Adequate parking availability significantly influences the accessibility and overall appeal of movie theaters in Westerly, RI. Convenient and ample parking directly affects patronage, particularly for those arriving by car. Insufficient parking can deter potential moviegoers, especially during peak hours or popular film releases, impacting attendance and revenue. Conversely, readily available parking enhances convenience, encouraging moviegoing and contributing to a positive customer experience. For example, a theater with limited parking spaces might experience traffic congestion and frustrated customers, potentially leading to lost business. A theater with ample, well-lit, and clearly marked parking, however, offers a seamless arrival experience, contributing to customer satisfaction and repeat visits. This illustrates the direct link between parking availability and a theater’s success.
Several factors influence the effectiveness of parking provisions. Proximity to the theater entrance, well-designed traffic flow within the parking area, and clear signage contribute to a positive user experience. Accessibility features within the parking area, such as designated spaces for individuals with disabilities and well-maintained walkways, further enhance inclusivity. During peak periods, effective traffic management strategies, including designated drop-off zones and clear directional signage, minimize congestion and ensure smooth traffic flow. Furthermore, the safety and security of the parking area, including adequate lighting and security patrols, contribute to a sense of safety and enhance the overall moviegoing experience. For instance, a well-lit parking lot with security cameras provides a sense of security, particularly during evening screenings, encouraging attendance and contributing to customer peace of mind.
In conclusion, parking availability is a critical factor influencing the success and accessibility of movie theaters in Westerly. Ample, convenient, and well-maintained parking directly impacts customer satisfaction, attendance rates, and ultimately, the financial viability of these venues. Addressing parking challenges proactively, incorporating accessibility features, and implementing effective traffic management strategies during peak periods contribute to a positive moviegoing experience and enhance the theater’s position within the local entertainment landscape. Challenges such as limited space availability, particularly in densely populated areas, require innovative solutions, such as partnerships with nearby parking facilities or promoting alternative transportation options. The ability to effectively address parking considerations plays a significant role in a theater’s long-term success.
9. Overall Atmosphere
The overall atmosphere of a movie theater in Westerly, RI, significantly influences customer perception, satisfaction, and repeat business. A welcoming and enjoyable environment enhances the moviegoing experience, fostering positive associations with the venue and encouraging return visits. This intangible element encompasses various factors, from the theater’s cleanliness and dcor to the friendliness of staff and the overall ambiance, all contributing to the perceived value and enjoyment of the cinematic experience.
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Cleanliness and Maintenance
A clean and well-maintained facility conveys professionalism and respect for patrons. Regular cleaning of seating areas, restrooms, and common areas demonstrates a commitment to hygiene and customer comfort. Conversely, a dirty or poorly maintained environment can create a negative impression, deterring potential customers and impacting overall satisfaction. For example, sticky floors, overflowing trash receptacles, or malfunctioning restrooms detract from the moviegoing experience, potentially leading to negative reviews and decreased patronage.
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Customer Service
Friendly and efficient customer service enhances the overall atmosphere and contributes to a positive experience. Courteous interactions with staff, from ticket purchase to concession purchases, create a welcoming environment. Addressing customer inquiries promptly and resolving issues effectively demonstrates a commitment to customer satisfaction. Conversely, rude or unhelpful staff can negatively impact the overall atmosphere and deter repeat business. For instance, a staff member cheerfully greeting patrons and efficiently processing transactions contributes to a positive first impression and enhances the overall moviegoing experience.
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Dcor and Ambiance
The theater’s dcor and ambiance contribute significantly to the overall atmosphere. Aesthetics, lighting, and background music create a specific mood and influence customer perception. A well-designed and visually appealing environment enhances the moviegoing experience, while a drab or poorly maintained space can detract from it. For example, comfortable seating, appropriate lighting, and themed dcor create a more immersive and enjoyable environment, encouraging repeat business and positive word-of-mouth referrals. Conversely, uncomfortable seating, harsh lighting, or outdated dcor can negatively impact the overall atmosphere and detract from the cinematic experience.
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Crowd Management
Effective crowd management contributes to a positive and orderly atmosphere, particularly during peak periods. Clear signage, organized queuing systems, and efficient ticket processing minimize wait times and reduce potential frustration. Addressing disruptive behavior promptly and maintaining a respectful environment ensures a positive experience for all patrons. For instance, well-trained staff managing crowds efficiently and addressing disruptive behavior discreetly contributes to a smooth and enjoyable experience for everyone. Conversely, long lines, disorganized crowds, or disruptive patrons can create a chaotic and unpleasant atmosphere, negatively impacting customer satisfaction.
These elements collectively shape the overall atmosphere of a Westerly, RI movie theater, influencing customer perception, satisfaction, and ultimately, the theater’s success. A positive and welcoming atmosphere enhances the moviegoing experience, fostering customer loyalty and contributing to the theater’s long-term viability. Addressing these factors proactively differentiates a theater within the competitive entertainment landscape and reinforces its role as a valued community asset.
Frequently Asked Questions about Movie Theaters in Westerly, RI
This FAQ section addresses common inquiries regarding movie theaters in Westerly, Rhode Island, providing concise and informative responses.
Question 1: How can one find showtimes and ticket pricing for Westerly cinemas?
Showtimes and ticket prices are typically available on the respective theater websites, through online ticketing platforms, or by contacting the theater directly via phone or in person.
Question 2: What dining options are available near Westerly movie theaters?
Several restaurants and dining establishments are often located near movie theaters, offering various cuisines and price points. Checking online restaurant guides or local business directories provides specific information.
Question 3: Do Westerly theaters offer discounts for specific groups, such as seniors or students?
Many theaters provide discounted ticket prices for specific groups. Checking the theater’s website or contacting the box office directly confirms available discounts and required identification.
Question 4: What accessibility features are available at Westerly movie theaters?
Accessibility features vary by theater but may include wheelchair ramps, accessible restrooms, designated seating areas, assistive listening devices, and closed captioning. Contacting the theater directly confirms specific accommodations.
Question 5: What options exist for purchasing tickets in advance?
Advance ticket purchases are often available online through the theater’s website or third-party ticketing platforms. Some theaters may also allow advance purchases at the box office during operating hours.
Question 6: What transportation options exist for reaching movie theaters in Westerly?
Transportation options may include personal vehicles, public transportation, ride-sharing services, or taxis. Availability and accessibility vary depending on the theater’s location. Consulting local transportation resources or online maps provides specific route information.
This FAQ section provides a general overview. Contacting the specific theater directly addresses specific questions or concerns not covered here.
The following section will explore the historical development of cinema in Westerly, RI.
Tips for an Enhanced Cinema Experience in Westerly, RI
Maximizing enjoyment of cinematic offerings in Westerly, RI, involves strategic planning and consideration of various factors influencing the overall experience. These tips offer guidance for a more rewarding and enjoyable visit to local theaters.
Tip 1: Advance Ticket Purchase: Secure tickets online to avoid potential box office queues, especially for popular films or peak showtimes. This guarantees a seat and allows for a more relaxed arrival at the theater.
Tip 2: Strategic Timing: Consider less crowded showtimes, such as weekday matinees or early evening screenings, for a more tranquil viewing experience. These off-peak times often offer a less crowded and more relaxed atmosphere.
Tip 3: Explore Diverse Offerings: Westerly cinemas often showcase a variety of films beyond mainstream releases. Explore independent films, documentaries, or foreign language cinema for a broader cultural experience.
Tip 4: Check for Special Promotions: Many theaters offer discounts for specific groups, such as seniors, students, or military personnel. Check theater websites or inquire at the box office for potential cost savings.
Tip 5: Consider Membership Programs: Loyalty programs or subscription services often provide cost-effective options for frequent moviegoers, offering discounted tickets or exclusive benefits.
Tip 6: Plan for Parking: Parking availability can vary depending on the theater’s location and time of day. Consider alternative transportation options or arrive early to secure parking, particularly during peak periods.
Tip 7: Pre-Purchase Concessions: Ordering concessions online or utilizing designated concession lines can reduce wait times and allow more time to enjoy refreshments before the film begins. This streamlines the process and minimizes potential delays.
Implementing these strategies enhances the overall cinema experience, contributing to a more enjoyable and memorable outing. Careful planning and consideration of these factors maximize enjoyment and contribute to a more fulfilling cinematic experience in Westerly.
The following concluding section synthesizes key information regarding cinema in Westerly and offers final perspectives on the enduring appeal of the moviegoing experience.
Westerly, RI Movie Theater
This exploration of Westerly, RI movie theaters encompassed key aspects influencing the cinematic experience: location, showtimes, ticket prices, accessibility, concessions, technology, film selection, parking, and overall atmosphere. Each element contributes significantly to a theater’s success and its role within the community. Strategic location and varied showtimes enhance accessibility, while competitive pricing and diverse film selections cater to a broad audience. Accessibility features ensure inclusivity, while modern technology and quality concessions elevate the viewing experience. Ample parking and a welcoming atmosphere contribute to a positive overall impression. The interplay of these factors shapes the vitality and sustainability of cinema in Westerly.
Cinema in Westerly, RI, provides more than mere entertainment; it offers a vital cultural and social hub. The ongoing evolution of technology and audience expectations necessitates continuous adaptation by local theaters. Supporting local cinemas ensures the preservation of this valuable community asset, fostering shared experiences and enriching cultural life. The future of cinema in Westerly rests on a combination of factors: embracing technological advancements, understanding evolving audience preferences, and fostering a welcoming and inclusive environment for all. Continued engagement with these elements will shape the ongoing narrative of cinema in this coastal Rhode Island community.
