Promotional material for F.W. Murnau’s 1922 unauthorized adaptation of Bram Stoker’s Dracula, often featuring the film’s iconic, gaunt vampire, Count Orlok, portrayed by Max Schreck, serves as a significant artifact of early cinema. These visuals established a distinct and enduring image of the vampire, separate from the literary source, impacting subsequent horror cinema.
These artifacts offer a glimpse into early film marketing strategies and the visual language employed to attract audiences. Surviving examples represent rare and valuable pieces of film history, sought after by collectors for their artistic merit and historical significance. Their imagery continues to influence contemporary horror and holds a unique place in the cultural landscape. The stark, expressionistic visuals capture the film’s unsettling atmosphere and contribute to its lasting legacy.
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