This refers to a specific radio station broadcasting at 107.3 megahertz on the FM band. The branding “the drive” suggests a format likely focused on classic rock, album-oriented rock, or a similar genre appealing to a mature audience, perhaps commuters.
Radio stations serve as vital communication hubs within communities. They provide news, entertainment, and companionship to listeners. A station’s branding and music format carefully target specific demographics, building a loyal audience base and providing a platform for local businesses to connect with potential customers through advertising. The history of radio broadcasting reveals its evolving role in shaping public opinion, disseminating crucial information, and fostering a sense of shared experience.